Marketing leadership that grows with your business
That’s why I built my Fractional CMO practice—to give small businesses access to senior-level marketing leadership without the cost or commitment of a full-time hire. With 20 years of experience driving growth for Fortune 500s and startups, I bring the right expertise at the right time—so you get exactly what you need to scale.
As a Fractional CMO and Marketing Advisor, I help startups and growing companies focus on what matters - a solid marketing foundation that’s simple, strategic and tied directly to your business goals. No fluff or jargon - just results.
Most Small Businesses Waste Money on Marketing
Most small businesses waste money on marketing because they jump straight into tactics without a clear strategy. Ads, agencies, and endless tools won’t drive growth if the foundation isn’t there. My job is to simplify, create focus, and utilize AI to optimize productivity, making sure every dollar you spend drives growth.
Here’s how I help founders turn marketing from scattered efforts into a clear, focused strategy:
Create clarity with a growth-focused marketing strategy.
Install systems and processes that scale with your business.
Lead and mentor your team so they deliver results.
A Clear, Proven Process for Growth
As the former head of marketing for a high-growth startup, I know what it really takes to succeed—grit, passion, and focus. What founders don’t need is more guesswork. They need a trusted partner who can bring clarity and structure to their marketing. My approach is straightforward: understand your goals, assess what’s working (and what’s not), build a strategy that drives ROI, and guide your team to execute with confidence.
Discovery & Alignment:
Deep dive into your goals, expectations and current marketing efforts. Identify gaps, risks and quick wins.
Strategy & Systems
Build a growth-focused marketing strategy aligned with your business goals. Install processes to reduce chaos and wasted spend.
Leadership & Execution
Step in as your fractional CMO to lead the team, drive accountability, and deliver consistent results. Mentor internal hires so you’re set up for long-term success.
How I Partner with Small Businesses
Fractional CMO
As your Fractional CMO, I act as your marketing executive - developing strategy and go-to-market plans, leading your team, overseeing campaigns and driving measurable results. As part of this, I create scalable processes and embed AI tools to turn your marketing into a growth engine.
Go-to-Market Intensive
My Go-to-Market Intensive program is a focused, six-week engagement for companies launching a new product or entering a new market. I deliver a complete positioning framework, messaging and 90-day marketing plan to ensure your team can launch with confidence and momentum.
Senior Advisor
As your Marketing Advisor, I provide tailored strategic marketing insights and advice. This engagement offers high-level guidance, actionable recommendations, and comprehensive strategy review to help your team execute effectively and accelerate sustainable growth.
20+ Years of Startup and Marketing Growth Expertise Added to Your Team, Instantly
465%
startup revenue growth over four years
#5
on the Inc. 5000 list of Fastest-Growing Private Companies
30%
boost in customer acquisition
137%
increase in marketing-qualified sales leads
Why Work With Me
-
Expertise you need
Don’t leave your business’s marketing strategy in the hands of inexperienced marketers. Accelerate your growth with 20+ years of marketing know-how, startup experience and a proven track record of measurable results.
-
Cost you can afford
You don’t need a full-time CMO or an expensive agency . As your part-time CMO, I deliver the leadership, insights and reporting you need, at a cost you can afford, so you can reinvest into your business.
-
Measurable results
Every initiative is tied to clear goals and KPIs. I take full ownership over the marketing department, ensuring every dollar is tracked, optimized and driving real business impact to maximize profitibility and growth.